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News and Commentaries

Mid-Day Gold & Silver Market Report, 7/13/2012

by Brandi Brundidge July 13, 2012

GOLD ON SAME LEVEL AS CASH, ANALYST SAYS   

Market analyst Ronald Stoeferle at Erste Group recently released a comprehensive report on Gold’s value and a forecast. Stoeferle suggests that the fourth quarter of 2012 could be extremely positive for the yellow metal; he predicts the price will reach $2,300 per ounce. Stoeferle said, “Due to its high liquidity and unique characteristics, Gold is becoming ever more prominent as collateral. Therefore, we are currently seeing the renaissance of Gold in international finance. The foundation for a return to ‘sound money’ has been laid.” He added, “Gold is now officially again ‘as good as Gold’ and ranks on the same level as cash. We expect this decision to have a wide range of implications. For example, the opportunity cost of holding Gold will be reduced massively.”

One American consumer sentiment index fell to its lowest point this year with an unexpected decline to 72 in July, compared with June’s reading of 73.2. Reasons include one of the weakest quarters in corporate hiring in two years and an unbalanced stock market that is attached to the ongoing European debt crisis. Sean Incremona at 4Cast Inc. said, “We could continue to see a fairly mild trend in consumer spending. Employment is the main factor that’s really keeping the consumer underweight at this point.” 

At 1:01 p.m. (EDT), the APMEX Precious Metals spot prices were:

  • Gold, $1,592.70, Up $25.80.
  • Silver, $27.44, Up $0.20.
  • Platinum, $1,431.70, Up $19.20.
  • Palladium, $587.00, Up $11.20.

APMEX’s Account Managers now have extended hours Mondays through Thursdays and are here to serve you until 8 p.m. (EDT)! Or call us Fridays until 6 p.m. (EDT)! If you have any questions about investing in Precious Metals or simply would prefer to place your order by telephone, we are here to help.


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DISCLAIMER:

APMEX’s ‘News and Commentaries’ provide our readers with a review of spot price activity and some of the factors that may be affecting the market for precious metals, three times during the trading day. While the information is obtained from sources we believe to be reliable, we do not guarantee its accuracy or its completeness and we encourage you to conduct your own investigation prior to making any decision based on the information. The "News and Commentaries" are not intended as a comprehensive discussion and there may be other factors that may be affecting the financial marketplace. These "News and Commentaries" are provided for informational purposes only and do not constitute a recommendation by APMEX to hold, to purchase or to sell any precious metal product. All orders, all purchases and all sales, if any, are subject to the terms of the User Agreement and other applicable policies.

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