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Buying Gold, Silver, Platinum or Palladium doesn’t have to be intimidating. APMEX is committed to helping you better understand Precious Metals so you can make informed decisions to enhance your investment portfolio. Follow the four easy steps below to begin your Precious Metals journey.

1. Why Buy Physical
Gold and Silver

Precious Metals can play an important role in a modern portfolio. See why you could benefit from investing both in the short and long term.

2. How Much Should
I Buy?

Several factors must be considered before deciding how much of your portfolio to dedicate to Precious Metals. We recommend speaking with a trusted financial advisor before investing.

3. What Precious Metals
Should I Buy?

From investment bullion to specialty numismatic coins, there is something for every investor or collector.

4. How to Buy
Gold and Silver

Investing in Precious Metals comes with unique considerations. Price plays an extremely important role in purchasing Gold, Silver, Platinum and Palladium.