1 oz Silver Colorized Round - PEEPS® Easter Basket in TEP
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$45.80
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| Volume Discount Pricing | |||
|---|---|---|---|
| Quantity |
Check/Wire |
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| Any Quantity | $45.80 | $46.28 | $47.71 |
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Product Highlights:
This official colorized silver PEEPS® round in bright TEP is a perfect gift family or friends to find hiding for them. Add this colorized PEEPS® silver round in TEP to your cart today!
PEEPS®, The Perfect Easter Candy
The story of Peeps begins in 1953 with the Just Born candy company, a family-owned business founded in 1923 by Sam Born, a Russian immigrant. Just Born, based in Bethlehem, Pennsylvania, acquired the Rodda Candy Company, which was known for making hand-piped marshmallow chicks. At the time, each chick was painstakingly crafted by hand, a process that took nearly 27 hours to complete.
Recognizing the potential for mass production, Just Born’s head of production, Bob Born, developed a machine that streamlined the process, reducing the production time to just six minutes per Peep. This innovation allowed for large-scale production and wider distribution, setting the stage for Peeps to become a household name.
Throughout the 1960s and 1970s, Peeps became increasingly associated with Easter. The chick shape was a natural fit for the holiday, which celebrates themes of rebirth and new life, symbolized by baby animals like chicks and bunnies. Just Born capitalized on this connection, marketing Peeps as an essential Easter basket treat.
By the 1980s, Peeps were firmly entrenched in Easter traditions, alongside chocolate bunnies, jellybeans, and dyed eggs. The brand began introducing new colors—moving beyond the original yellow to pink, blue, and other pastels—to match the festive springtime aesthetic.
As Peeps’ popularity grew, Just Born expanded the product line to include a variety of seasonal shapes, such as pumpkins for Halloween, trees for Christmas, and hearts for Valentine’s Day. While these variations gained some traction, the Easter Peeps remained the best-selling and most iconic.
During this period, Peeps also transcended their status as mere candy, becoming a pop culture phenomenon. Peeps diorama contests, where participants create elaborate scenes using Peeps, gained widespread popularity. Publications like The Washington Post and The Chicago Tribune began hosting annual Peep-themed art competitions, further embedding Peeps in American culture.
Peeps also found their way into science experiments, internet memes, and even culinary recipes, with people using them to top cupcakes, make s’mores, or even explode in microwaves as a form of edible entertainment.
In recent years, Just Born has continued to innovate with new flavors (such as cotton candy, fruit punch, and chocolate-dipped varieties), limited-edition collaborations, and brand partnerships with major retailers. Peeps have also become a lifestyle brand, with merchandise ranging from plush toys to clothing and home décor.
Despite evolving consumer preferences and increased competition in the confectionery market, Peeps remain a nostalgic and beloved part of Easter. Their association with the holiday endures, reinforced by multi-generational traditions and a strong marketing presence. The brand’s ability to reinvent itself while maintaining its core identity has helped it remain a cultural staple.
Peeps' deep-rooted connection to Easter is both symbolic and practical. The chick shape aligns with the themes of renewal and rebirth that define the holiday, while their bright colors and sugary composition make them an appealing treat for children. The affordability and mass availability of Peeps have also contributed to their role as an accessible and widespread Easter tradition.
Beyond their religious and seasonal significance, Peeps represent the power of nostalgia in American consumer culture. For many, they evoke memories of childhood Easter baskets, family gatherings, and the simple joys of seasonal treats.
Peeps have transformed from a simple marshmallow candy into a cultural institution, representing Easter traditions, playful creativity, and American confectionery history. Their enduring appeal demonstrates the intersection of nostalgia, holiday rituals, and innovative marketing. As long as Easter baskets remain a cherished tradition, Peeps will likely continue to hold their place as one of the most recognizable and beloved holiday treats.
Add more value to your Easter candy this year with official PEEPS® 1 oz colorized silver rounds! Hide these for the kids or gift them this Easter!
Product Highlights:
- Contains 1 oz of .999 fine silver.
- Limited mintage of only 2,500 pieces!
- Packaged in tamper-evident packaging with PEEPS® branded insert card.
- Obverse: Features a licensed full color design of the peeps logo on an easter basket filled with the brightly colored marshmallow candy.
- Reverse: A pair of candies peek over the top of the official PEEPS® logo struck in silver.
- Guaranteed by APMEX.
This official colorized silver PEEPS® round in bright TEP is a perfect gift family or friends to find hiding for them. Add this colorized PEEPS® silver round in TEP to your cart today!
PEEPS®, The Perfect Easter Candy
The story of Peeps begins in 1953 with the Just Born candy company, a family-owned business founded in 1923 by Sam Born, a Russian immigrant. Just Born, based in Bethlehem, Pennsylvania, acquired the Rodda Candy Company, which was known for making hand-piped marshmallow chicks. At the time, each chick was painstakingly crafted by hand, a process that took nearly 27 hours to complete.
Recognizing the potential for mass production, Just Born’s head of production, Bob Born, developed a machine that streamlined the process, reducing the production time to just six minutes per Peep. This innovation allowed for large-scale production and wider distribution, setting the stage for Peeps to become a household name.
Throughout the 1960s and 1970s, Peeps became increasingly associated with Easter. The chick shape was a natural fit for the holiday, which celebrates themes of rebirth and new life, symbolized by baby animals like chicks and bunnies. Just Born capitalized on this connection, marketing Peeps as an essential Easter basket treat.
By the 1980s, Peeps were firmly entrenched in Easter traditions, alongside chocolate bunnies, jellybeans, and dyed eggs. The brand began introducing new colors—moving beyond the original yellow to pink, blue, and other pastels—to match the festive springtime aesthetic.
As Peeps’ popularity grew, Just Born expanded the product line to include a variety of seasonal shapes, such as pumpkins for Halloween, trees for Christmas, and hearts for Valentine’s Day. While these variations gained some traction, the Easter Peeps remained the best-selling and most iconic.
During this period, Peeps also transcended their status as mere candy, becoming a pop culture phenomenon. Peeps diorama contests, where participants create elaborate scenes using Peeps, gained widespread popularity. Publications like The Washington Post and The Chicago Tribune began hosting annual Peep-themed art competitions, further embedding Peeps in American culture.
Peeps also found their way into science experiments, internet memes, and even culinary recipes, with people using them to top cupcakes, make s’mores, or even explode in microwaves as a form of edible entertainment.
In recent years, Just Born has continued to innovate with new flavors (such as cotton candy, fruit punch, and chocolate-dipped varieties), limited-edition collaborations, and brand partnerships with major retailers. Peeps have also become a lifestyle brand, with merchandise ranging from plush toys to clothing and home décor.
Despite evolving consumer preferences and increased competition in the confectionery market, Peeps remain a nostalgic and beloved part of Easter. Their association with the holiday endures, reinforced by multi-generational traditions and a strong marketing presence. The brand’s ability to reinvent itself while maintaining its core identity has helped it remain a cultural staple.
Peeps' deep-rooted connection to Easter is both symbolic and practical. The chick shape aligns with the themes of renewal and rebirth that define the holiday, while their bright colors and sugary composition make them an appealing treat for children. The affordability and mass availability of Peeps have also contributed to their role as an accessible and widespread Easter tradition.
Beyond their religious and seasonal significance, Peeps represent the power of nostalgia in American consumer culture. For many, they evoke memories of childhood Easter baskets, family gatherings, and the simple joys of seasonal treats.
Peeps have transformed from a simple marshmallow candy into a cultural institution, representing Easter traditions, playful creativity, and American confectionery history. Their enduring appeal demonstrates the intersection of nostalgia, holiday rituals, and innovative marketing. As long as Easter baskets remain a cherished tradition, Peeps will likely continue to hold their place as one of the most recognizable and beloved holiday treats.
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