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Cadillac was founded by Henry Leland, a master mechanic and entrepreneur, in 1902. He named the company after Antoine Laumet de La Mothe, sieur de Cadillac, the founder of Detroit, Michigan.

Cadillac is known for many firsts in the automobile industry. For instance, it was the first carmaker to mass-produce vehicles using precision parts that could be interchanged, setting a new standard for manufacturing.

To celebrate Cadillac, we offer silver and gold rounds and sets. Many rounds are sealed in protective packaging, and the gift sets come in branded boxes.

Featured Cadillac Collectible: 4 oz Silver Cadillac Motor Car Company Emblem Plate

This black and white silver bar features two versions of Cadillac's logo, containing 4 oz of .999 silver. We are the only primary silver market sellers of this limited-mintage silver bar. One side of this bar displays Cadillac's 1924 grille emblem printed in black and white in addition to the weight and purity. The other side is Cadillac's black and white printed 1908 logo with "Motor Car Company" to the side and "Detroit, Mich. U.S.A." underneath.

History of the Cadillac Logo

Our rounds feature the Cadillac logo from 1902 through 1961. The Cadillac logo has undergone numerous transformations since its inception, reflecting the brand's evolution and the eras in which the changes occurred. The emblem was inspired by the coat of arms of Le Sieur Antoine De La Mothe Cadillac.


The original 1902 Cadillac logo displayed a detailed depiction of the Cadillac family's historic crest, a colorful coat of arms. It had merlettes (small duck-like birds), a crown, and a shield split into quadrants that displayed symbols such as fesses and bars.


The logo evolved into a simpler, more streamlined design. The merlettes and the intricate details of the original coat of arms were dropped in favor of a more abstract representation. Still, the basic structure of the crest remained.


While the central crest remained constant, the surrounding wreath design was incorporated. This wreath wrapped around the crest, representing luxury and class, attributes associated with the Cadillac brand.


The design remained relatively unchanged during this period, but the proportions and the finer details were often altered.


In the mid-1930s, the V-shape was introduced underneath the crest and wreath, symbolizing Cadillac's V8, V12, and V16 engines. The design was iconic and set a precedent for the logos that followed.

About the Cadillac

Cadillac is a luxury division of the American automobile manufacturer General Motors (GM). Founded in 1902, Cadillac has a rich history and is among the oldest automobile brands in the world.

One of Cadillac’s significant contributions was the introduction of a mass-produced V8 engine in 1915. This innovation quickly became the industry standard.

Cadillac earned a reputation as America’s premier luxury car, often associated with prestige, quality, and craftsmanship. Their cars have been used by U.S. presidents and have become iconic in American culture.

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